You Created A New Fantasy Sports HOME – Now What?

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Congratulations on creating an alternative fantasy sports destination! White-Labeling Free 2 Play sports gaming technology is simple but at the end of the day it is just the starting point. To fully monetize this opportunity, some homework is required. However, you are a sports content creator, and the homework is going to be enjoyable.

As a best practice, a few tips on what to do next once your integration has been completed.

Educate Your Fantasy Sports Influencer & Content Marketing Team

Get your team involved by educating them on what you are doing and why. A ton of competition exists in the fantasy sports content creation space. To build a strong and loyal community it is in the best interest of your business to obtain a better understanding of who your audience is and their interests. Your White-Label sports gaming integration does this. It will provide insights into games, teams, players, etc. your audience gravitates towards. Use this information to create content that resonates with your audience.

For example, if your branded gaming system can tell you that:

  • 68% of your audience played in a New York Giants game in the past 7 days.
  • Of this audience, 74% made Daniel Jones selections.

… with data like this, what do you think your team should be creating content around? A more engaged audience is a good generator of pageviews. A team that is more understanding is a team that is more willing to get creative and create content that drives fans into your gaming tools.

Incentivize Your Audience to Play Your DFS Games

Get creative and give fans a reason to play your alternative fantasy sports games. You do not always need to come to the table with cash. Sports fans are competitive by nature. We will do weird things to win T-shirts, balls and other souvenirs.

Start out by leveraging an incentivized LEADERBOARD. Give a prize out to the community member that is able to WIN the most contests over the course of a given month.

Promote Your Gaming Platform

Work with your partners and influencers in creating social media posts. Come up with fun content that pushes fans into your gaming platform. Ask questions to your community and give them an opportunity to offer feedback. Then challenge them to put their money where their mouth is :).


In addition to reading our You Created A New Fantasy Sports HOME – Now What article, check out the piece on White-Labeling Fantasy Sports Technology! You can read more of my sports betting content on my StatementGames author page. Feel free to connect with me on Twitter @MarcSaulino and follow @StatementGames to stay informed about everything relevant to StatementGames Inc